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[APPLIED IMAGINATION]
Most recently updated on March 06, 2025
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Description

The first full length publication from Postmodern Tectonics.

 

"A lightly researched field guide for thinking about and/or making creative things"

 

We got a little fed up with how most “thought leadership” feels.

 

It’s either a Substack post fired with tragic inaccuracy from the hip, or a look-how-fucking-smart-we-are-think-piece that makes you feel stupid for having to look up every third word.

So consider this the opposite — practical and useful.

 

These are observations from real working life, a collective twenty years of our work as professionals in a wide range of fields — architecture, advertising, design, innovation strategy, journalism, and software engineering.

 

And hopefully a little bit inspiring, too.

 

All 25 pages, free to download.